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YouTube for Churches - Getting started and building a following

YouTube is the world's largest video-sharing platform and can be a powerful tool for your church to share sermons, events, and other video content. In this post, we'll discuss how to create a YouTube channel for your church and build a following.

Creating a YouTube Channel

To create a YouTube channel for your church, follow these simple steps:

  1. Sign in to YouTube using your church's Google account or create a new one.
  2. Click on your profile icon and select "Create a channel."
  3. Choose a unique name for your channel that represents your church (e.g., St. John's Church UK).
  4. Add a channel description, profile picture, and cover art that reflect your church's identity.

Building a Following

To grow your church's YouTube following, try these strategies: a. Upload quality video content:

  1. Share engaging videos, such as sermons, testimonials, event highlights, and behind-the-scenes footage.
  2. Optimise your videos for search: Use relevant keywords in your video titles, descriptions, and tags to improve searchability.
  3. Create playlists: Organize your videos into thematic playlists to make it easier for viewers to find and watch related content.
  4. Collaborate with other channels: Partner with other churches or community organisations to create and share video content.
  5. Promote your YouTube channel: Encourage your congregation to subscribe to your channel and share your videos. You can also cross-promote your YouTube channel on your church's other social media platforms and website.

Stay tuned for our next blog post, where we will discuss best practices for engaging your audience on YouTube.

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